Editor’s note: Our previous discussion with  V-Nova in 2021 centered around deployment and pricing strategies for the LCEVC video coding standard. If you are new to the LCEVC coding standard, read our introduction to LCEVC and performance evaluation of LCEVC.
Nearly two years later, we have reconvened to discuss the strides made in commercial trials, deployments, and the ecosystem necessary to support it.

We welcome Fabio Murra, SVP Product & Marketing at V-Nova, to join us for this interview. Thank you, Fabio.

In recent months, there have been many announcements regarding the deployment of LCEVC. We would like to discuss some of these developments with you and gain insight into V-Nova’s work developing the LCEVC coding standard.